Hip-Hop Lives Here
Hip-Hop Lives Here
TITUSVILLE, FLORIDA - Independent artist NFL Rekko is blowing up the rap scene in Florida, and his brilliance is expanding across the nation. Every song he drops racks up thousands of views on streaming platforms and brings this rising star closer to exploding into the industry.
When asked what sets him apart from other rappers, NFL Rekko replied, “Everybody got their own story. You got to listen to hear mine. Everybody got their own sound; that is what made me different. I got my own sound.”
Known for his ad-libs and freestyling lyrics, NFL Rekko does not hold back in his songs or life. Rising like a phoenix from a challenging childhood coupled with living on the streets, NFL Rekko knows pain. As a multifaceted artist, he brings truth and honesty to trap and gangster music - and it begins with his name. NFL is an acronym for Never Forget Loyalty.
At 16, he was hustling on the streets and chasing money. Feeling lost after this brother was sent to prison, he began freestyling with some friends and discovered his passion. “When they put the beat on one time, I just went crazy. I was snapping. Everybody told me that rapping was my lane,” said NFL Rekko.
In 2018, he dropped “Let It Go” on Soundcloud, and it quickly collected 1K views. The world got a taste of NFL Rekko, and it wanted more. But it would have to wait.
After spending time in jail for a concealed firearms charge, NFL Rekko’s world changed upon release. His brother was killed. “I didn’t think shit was real. I lost connection for life,” he said. “By 2019, I came out of my shell and wanted to come back to life. I was rapping, and everything I did came from pain from what I’ve seen and been through. I knew I’d either be rapping or living on the streets. It was death or jail. I didn’t understand it until it was happening in front of me,” he explained.
That is the man behind the mic, the soul of NFL Rekko. He allows fans to understand his story through music while taking them on a musical journey that is so addictive no one can stop listening.
The single “Don’t Talk to Me” is an example of NFL Rekko’s mastery and displays his musicality. With two versions of the track, an explicit and radio version, NFL Rekko said, “‘Don’t Talk to Me’ is a song made for people who doubted me and didn’t believe in me. I promise to my fans and family I will not let y’all down. I just need y’all to pay attention to the music, and y’all going to fall in love with this unique original style.”
Fans love NFL Rekko and this track. The music video has more than 1.7K views in just a few days. Set in a popular retail store in his hometown of Titusville and filmed by Shot By Oz, the music video features NFL Rekko flexing cash and rapping directly to fans. Using versatile bars and a delivery that pulls listeners in, the video is pure NFL Rekko - authentic, honest, and entertaining.
With new singles being released weekly, NFL Rekko is a fan favorite ruling the scene. As he says, “NFL Rekko stands for Never Forget Loyalty because loyalty is priceless, no matter the sacrifices.”
Make sure to stay connected to NFL Rekko on all platforms for new music, videos, and social posts.
Amazon Music: https://www.amazon.com/s?k=Nfl+Rekko&i=digital-music&search-type=ss&ref=ntt_srch_drd_B08XGQ5PKP
Apple Music: https://music.apple.com/us/artist/nfl-rekko/1555424597
Soundcloud: https://soundcloud.com/pedro-messy
Spotify: https://open.spotify.com/artist/14pw41f2cZeriaYJUbHbxA
YouTube: https://www.youtube.com/channel/UCTmFoiGPklOgtsSB7Vfgmbg
Instagram: https://www.instagram.com/rekko4x/
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JayDaMasah was a rapper from age 6, when he first started with music. Until he was 13, he was in a group with his brother, and rap was their thing.
But at 13, “I think it was either my mom or my dad listening to this one Afrobeat song by Burna Boy, and it completely flipped my whole entire perspective on music.”
Until then, he had recorded rap and performed with his brother, Alvin, in their group, New Wave Crewl. He even went to Barbizon USA, designed to connect new artists with agents, labels, and established artists—mainly in rap.
But there was that Burna Boy song that completely changed my story, my life, and the way I viewed Afrobeat.
“Rap is very deep, and I can understand everything, and it’s very touching. But Afro, without me even understanding a single lyric, literally shifts your entire mood.”
He has just released his two newest Afrobeat tracks, “English Girl” and “Liars (Surrender),” which together form his first EP as a solo artist, *Love and Lies*.
“English Girl” is a quirky little love story with a beat that has a quick pulse and melodies that swing you like a hammock.
“Afrobeats is like — I just love the vibe,” he said. “Even if I don’t understand what’s happening in the song or what they’re saying, the vibe definitely sets the tone. I feel like you can listen to Afrobeats anywhere — at the gym, in bed, wherever.”
“English Girl” tells the story, in a Liberian-Afro-English dialect, of a young man trying to get the attention of an English girl he met at church. While the girl finds the cute boys tempting, her heart wasn't fully in it, and it took a lot of convincing. But the boy has her mom on his side.
“‘English Girl’ is about finding love, being extremely attracted to this girl—you want her, you’re giving it everything you’ve got,” he said. “You’re chasing after her, while she’s playing hard to get, but her mom is on your side. She loves the kid and keeps telling her, ‘Give him a chance. Give him a chance.’”
“I was with my partner, CADDY Realboy, the person I made the song with, and we were just chopping it up, singing lyrics over the phone, trading word for word, bar for bar, and it became a song.”
Then there is the flip side of love, which is the subject of the other song on the EP, “Liars (Surrender).” Hence the name of the EP, *Love and Lies*. The theme of “Liars,” though, is the surrender part.
“‘Liars’ has a faster beat and melodies that carry you into a young man’s lament about being played, and his eventual surrender to his love.”
“I love this EP because it’s very contradicting. ‘Liars’ is actually about being played and lied to, and I just love how both of them actually click together. They’re not supposed to, but they go hand in hand.”
Going forward, he says, Afrobeat will be his primary genre. For one thing, the themes prevalent in rap simply do not resonate with him personally. He can do them, still loves them, but:
“Growing up, everything I listened to was influenced by rap and R&B—my mom is very big in the hip-hop scene, and she loves listening to all those types of artists. My brother Alvin and I just fell in love with all that.”
He has songs out under the name New Wave Crewl, though Alvin is now in the military, and JayDaMasah is solo. He also has songs that he recorded and later deleted from his time working with the label NI MUSIC GROUP.
But rap, he said, “just did not align with what I stood for.” Afrobeat does.
“I just want people to listen to my music, vibe, dance, and enjoy themselves. That’s what made me flip to Afro—because I love what it did to me, and I want to do that for the rest of the world.”
At age 15, still in high school, he is embarking on a career in music.
“I’m just trying to shoot for the moon. I already have many songs I’ve been holding back, and I’m ready to drop them for the world. I have an entire album coming.”
And Afrobeat is the direction, because: “If you’re having a terrible day, Afrobeat feels almost magical and lifts you up—that’s what I want to do for people.”
And it can do that whether the song is about love or about liars.
Listen for yourself. Connect with JayDaMasah on all platforms for new music, videos, and social posts.
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